Too Much Organic Produce? Sell, Sell, Sell!

Feb 10th, 2009 | By cathi | Category: Gardening

If you’re serious about organic gardening, you will often find yourself much more food that you can use. What a waste not to not to use good healthy food like this! It’s a counterproductive but surplus crops can offer the gardener lucrative opportunities with a little bit of luck and business savvy.

If you find yourself in the enviable positiion of having more organically grown fruit and veg than you know what to do with, don’t waste it, sell it. You can join local farmers and suppliers in the farmers market. If your surplus is more than you can handle but not enough to justify a market table, seek out like-minded gardeners in your neighborhood and form co-op. If you are a bit more business-minded than most people, then along with some financial backing from friends and some co-suppliers from colleagues, you can create and found your own farmers market.

Making It Real

For most people, joining the farmers market seems an overwhelming and demanding profession. Don’t let that get into your head. All you need is some determination and some charisma to get people to your stall.

The fact is many farmers markets in the United States were started by a simple pig-headedness. The Original Farmers Market was opened by a contingent of farmers who displayed their produce on the tailgates of their trucks at Third and Fairfax, Los Angeles. From there, people flocked to their location and relished in the fresh air and of course, the healthful produce that they served. From there, it became a institution serendipitously and paved the road for many farmers around the country.

The Re-Emergence Of Farmers’ Markets

Today, there is a rise in the demand for fruits and vegetables that are sold in these kinds of markets. Why, you ask? Well, look around and read the news. People are talking about genetically modified foods in fast-food chains and pesticides contaminating many corporate-backed food outlets and supermarkets. With this in mind, people are getting more concerned if these large companies do care for their health or not. It seems as if they just want to cut costs and maximize profit at our expense.

That’s where the sincere and hardworking farmers come in. With their expertise of organic gardening, today seems a perfect time to put up a vegetable and fruit business or join and help put up a Farmers Market. Not only do the consumers respect your image more than those ruthless and wily executives, you sell them at a competitive price given that you didn’t use fancy synthetic pesticides.

Attract And Keep Customers

Its very easy to lure customers to your farmers market given the circumstances that exist today. Again, millions are not trusting large corporations as they used to and are opting for markets that sell organically-grown fruits and vegetables. Take that into your marketing plan and utilize it to the fullest. Put up flyers about the wonders of organically-grown fruits, saying that it uses the natural tools Mother Nature has made for us unlike the large agricultural corporations.  Point out that you do not use notoriously deadly pesticides.

Also point out the fact that the food that you sell is a lot fresher than those sold in supermarkets.  Point out the fact that they have to be shipped through dusty roads and smog-filled traffic. Yours on the other hand, come from the place just behind your stall, and let them see that when the plants get plucked, they are of course washed and in a jiffy, they end up here on your stall. The idea of freshness will definitely lure them in.

There are a lot of favorable scenarios that convince the everyday farmer to think rich and sell their crops. With all the issues that swirl around the major agricultural companies around the world: genetically modified organisms, pesticides and those clandestine price fixes with the government, it seems as if large supermarkets cannot be trusted anymore. See this as an opportunity to tell the world about organic gardening and how you used it to grow your plants. Not only will people respect you for using healthy means to grow your crops, they will also show that extra bill that will find its way to your pocket.

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